Sokolov Jewelry Factory is called in full. Sokolov (Sokolov) - the history of a jewelry company from Russia, specializing in the creation of jewelry, watches

SOKOLOV jewelry appeared in Russia on May 1, 2014. Nevertheless, they have long been known to buyers, since they were produced at one of the largest jewelry industries in our country. The company made a decision to change the brand, and since May 2014, the products "Diamant" have changed their name to SOKOLOV.

The brand received a new name from the surname of the founders of the "Diamant" plant, Alexey and Elena Sokolov. It should be noted that the SOKOLOV JEWELRY brand itself began to develop back in 2011 when opening a chain of stores in Switzerland.

About SOKOLOV jewelry

After the rebranding, the brand began to develop at an impressive pace, becoming in Russia one of the leaders in terms of sales and a brand whose name customers remember one of the first when talking about jewelry... The brand's line includes almost all types of jewelry and constantly updated collections from classics to thematic ones, both for women, men and children. SOKOLOV in its assortment policy focuses on modernity - all jewelry is developed taking into account fresh trends.

Where to buy SOKOLOV jewelry

At the time of the last publication update (September 2018) SOKOLOV sells its products exclusively through partner stores (the full list is on the map), and does not have its own branded stores. As of September 2018, according to the information in the Instagram account, the company has more than 8,500 partner stores in 12 countries of the world. Buyers are invited to choose the jewelry they like in the catalog on the company's website, and find out from which of the nearest stores they can pick it up.

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Manufacturer information
Brand name of the manufacturer	SOKOLOV
Prices	Democratic, Medium, Medium +
Jewelry Techniques	Gold / Silver Plating, Rhodium / Ruthenium Plating, Oxidation, Metal Blackening, Embossing, Embossing, Graining, Metal Carving, Diamond Cut, Hot or Cold Enamel Plating
Manufacturing method	Casting, Stamping
Company name (legal entity, individual entrepreneur)	LLC "Diamant"
Inserts	Without inserts, Diamonds, Precious stones, Semi-precious stones, Pearls, Jewelry and semi-precious stones, Cubic zirconia, rhinestones
Manufactured products
What's on sale	Precious metal jewelry
Where can you buy products
Own store	Catalog https://sokolov.ru/jewelry-catalog/?STOCK=ALL
Partner stores	https://sokolov.ru/shops-map/RU/
Sellers of products listed in the JEWELIRUM catalog
Country	Russia
Products by style	Classic, Animalism (plants, animals, sea world), Minimalism
For what occasions decoration	Daily, Evening, Weddings, Receptions, Celebrations, Religious
Location (city)	Moscow, Kostroma
Proprietary brands or patented technologies	SOKOLOV
For whom jewelry

Red-on-Volga

There are settlements with unique names. Khokhloma, for example, is alone in Russia. Zhostovo too, Gzhel ... But there are many Reds. But one of them, the ancient village of Krasnoe in the Kostroma Region, is no less unique in itself: it is the historical center of the Russian jewelry craft. Yes, yes, there was such a craft, and it flourished in the village of Krasnoe-on-Volga (now an urban-type settlement, regional center). And it is flourishing now: primarily thanks to the SOKOLOV brand, which has become known in dozens of countries around the world on three continents.

Jewelry Factory "Diamant"

Milestones and principles of SOKOLOV

- 1993 - launch of the main product lines.
- 2003 - launch of the line of products with semiprecious inserts and diamonds.
- 2009 - opening of an office in Moscow. Launch of the direction of silver products.
- 2011 - opening of the Swiss office.
- 2016 - opening of an office in Germany.
- 2018 - opening of the first SOKOLOV flagship store in Russia.

SOKOLOV store

A striving as hard as a diamond for the extremely high quality of products, delicate artistic taste and professional level of designers and craftsmen, an orientation mainly towards the democratic segment of the market are the main components of SOKOLOV's success - jewelry brand No. 1 of Russia.

Sketch of SOKOLOV watch

Well, what about the clock?

Of course the clock! We've left out a few dates in our summary of the brand's history. And they did it on purpose in order to further focus on the watches, which began to be produced in 2015. All criteria of quality and aesthetic appeal are strictly observed in this direction. The SOKOLOV models are distinguished by their elaborate jewelry: they are produced on high-quality equipment from leading European manufacturers. Future watches pass through the Swiss machining centers Willemin-Macodel, which allow ensuring geometric accuracy of dimensions and shapes, clarity of all case edges and complete their processing. On similar installations, watch cases of premium world brands are processed. Therefore, without a doubt, such a watch is worthy to adorn the wrist of both a lady and a gentleman. Moreover, the choice is wide - literally for every taste.

For him

Watches from the "Credo" collection

Credo. Flagship collection. Gold case rectangular, sapphire crystal, textured dial with gilded hands. The gold part of the caseback is satin-finished and fixed with screws, and the sapphire crystal is decorated geometric ornament... Quartz movement Miyota (Japan) with functions of displaying date, day of the week and moon phase - the very poetry! Italian-made leather strap with alligator texture. On the branded clasp, the brand symbol is the wings.

Watches from the "Forward" collection

Forward. Austere classics, the embodiment of respectability. Massive case made of gold or silver. Swiss Ronda quartz movement with Swiss marking, sapphire crystal, alligator-textured leather strap.

Watches from the "Triumph" collection

Triumph. Geometric perfection - in a new ergonomic gold case. Ronda movement with Swiss made marking, scratch-resistant sapphire crystal, laconic gold-plated transfer crown with polished edges. On the side of the back cover, the glass is decorated with a geometric pattern. The multi-level dial is decorated with textured patterns "Parisian nails" and "sunbeams", separated by a thin line converging into a branded tick at the twelve o'clock position. The watch package includes a soft Italian-made leather strap with a branded gold-plated buckle.

Watches from the collection "Gran Turismo for him"

Gran Turismo for him. The coherence of hard lines and smooth curves of the massive silver body embodies the spirit of powerful and fast cars. The reliable and precise "motor" of the collection is the Swiss movement Ronda with the Swiss made marking with a chronograph function. The swift and defiant design of the dial is complemented by lumomass applied to the hour markers, which allows you to accurately determine the time in complete darkness. For additional moisture protection in 3 ATM, the back cover is fixed with screws. Models with leather or silicone straps will complement any style.

Watches from the collection "Unity for him"

Unity for him. The Unity Men's Chronograph Collection combines sporty assertiveness with understated elegance. The case and bracelet made of high-grade steel with a combination of polished and satin-finished surfaces effectively enhance the brilliance of the 585 pink gold bezel. The heart of the watch is the precise Swiss movement Ronda with the Swiss made marking with a chronograph function. All models in the collection are equipped with a scratch-resistant sapphire crystal, and the case back is fixed with screws. A steel butterfly buckle with a locking system and two buttons keeps the watch securely on the wrist.

Watches from the collection "Motion"

Motion. Elegant multifunctional chronographs in rhodium-plated silver for those who are used to being one step ahead. The Ronda movement, marked Swiss made, will allow you to experience the true dynamics of life. Sapphire-coated mineral glass and leather strap - required elements for a watch of this level.

Watches from the collection "Freedom"

Freedom. The three-hand date dial in a rhodium-plated round silver case is a watch with a masculine character. The Ronda movement with Swiss made marking, sapphire-coated mineral glass and multi-level dial will be appreciated by those who can subdue the world to their time. The protected transfer head and leather strap are significant details for those who value their style.

Watches from the "Drive" collection

Drive. Solid, ergonomically shaped body made of 925 sterling silver combines elegance and masculinity. The mineral glass is highly durable and the top sapphire layer provides scratch resistance. The satin-finished case back is secured with screws. The heart of the watch is a functional Swiss movement. The watch strap perfectly continues the upper surface of the case, creating a complete, one-piece look. It is made of Italian leather with an alligator texture. The brand's symbol - wings - is applied to the branded steel buckle.

Watches from the "Pulse" collection

Pulse. Speed and dynamics, rigor and confidence in a massive body made of 925 sterling silver. The Swiss movement Ronda with the Swiss made marking will help you not to miss a second, and the sapphire-coated mineral glass will provide exceptional reliability. Such watches will become not just an accessory, but a continuation of their owner and harmoniously complement the classic style.

For her

Women's watch SOKOLOV

The number of women's watch collections is almost double the number of men's watches: Gran Turismo for her, Unity for her, Ideal, Harmony, Diva, About you, Flirt, Feel free, Perfection, Enigma, Favorite game, Why not, Shine, Imagine, Versailles, My way, Magic, Allure. They are distinguished by a huge variety of shapes and colors. Of particular note are the two mentioned latest collections- Magic and Allure - in extremely graceful cases of elongated, "decisive" (rectangle with two rounded sides) and delicate (oval) shapes.

Steel watch

Steel watch from the collection "I Want"

In 2019 SOKOLOV presented a completely new product range - steel watches. The line was named SOKOLOV Steel. Her debut collection I want is a watch for those who value comfort, lightness and freedom of style. Japanese movements Myiota from Citizen are enclosed in laconic cases. To complement any look - models with leather straps and steel bracelets. The palette of trendy shades of high-tech PVD coating makes it easy to create a recognizable image. SOKOLOV Steel is the choice of those who set their own rhythm and enjoy life every second.

The history of the SOKOLOV brand begins in 1993, when a small family workshop was founded by Alexey and Elena Sokolov. Alexey Sokolov was the author of the brand's first jewelry.