Anti-aging makeup. Age makeup - universal techniques for ladies of elegant age Makeup at 47

To look well-groomed and young, a modern woman at any age is obliged to use decorative cosmetics. There are special rules for applying makeup to aging skin. Age makeup is what every respectable lady needs to master. The main thing is to love yourself and take some time to take care of yourself.

What it is?

All women, no matter how old they are, 30, 60 or 70, dream of looking younger. And sometimes they succeed.

Today, thanks to the latest advances in cosmetology, most women of elegant age have forgotten what wrinkles are. A modern woman pays great attention to caring for her face. Rejuvenating procedures, lifting, both at home and when visiting beauty salons, as well as good heredity, can delay their appearance up to 60 years. True, age is not only caused by wrinkles. Sometimes we observe that a lady is practically absent, there are no age spots, her face has a healthy color, but she looks older than her years. It turns out that the main thing is what happens to the skin of the face and strongly affects appearance- this is the fact that elasticity is lost, the oval shape of the face breaks its geometry. The appearance of overhanging eyelids, bags under the lower part of the eye is observed, the mouth drops in the corners, the nasolabial folds deepen. All this adds several years at once.


In this situation, it is not enough to visit the salon frequently and take care of your facial skin at home. For women of an elegant age, makeup is beginning to take on paramount importance. It is impossible, as in youth, only to emphasize the dignity.

Graphically, age-related makeup is based on the correction of all directions of descending lines, its task is to reverse them, give them a different upward direction.

Of course, with makeup alone, a 50-year-old woman cannot transform into a young lady. However, a competent anti-aging make up will transform it, making it several years younger and fresher.


Features and Benefits

The main feature of age-related makeup is its natural nature.

After all, a modern woman of elegant age is no longer so prone to the onset of wrinkles thanks to the latest technology in the field of cosmetology. A feature of this make-up is, first of all, the masking of age-related changes. And the main changes concern the loss of elasticity.

The face of a lady at an age is different from a young one: it is characterized by a drooping eyelid line, a shift down the corners of the lips, and the manifestation of a nasolabial fold. Decorative cosmetics, applied skillfully and competently, can mask all these changes that have come with age, and reduce them visually. This is the advantage and feature of age-related makeup.

Distinctive feature eye makeup for mature ladies is that they stand out, emphasize them. Lipstick in age makeup should not be bright, so as not to emphasize age once again.

The primary task of makeup after 40 is to "make" a fresh and well-groomed face of a mature woman. The minimum task is not to make it older, the maximum task is to look younger.

Of course, you cannot turn a respectable lady into a young girl, but every woman is obliged to create the impression of young and pretty at any age.


Types of make-up

Everyday and evening types of anti-aging makeup have their own characteristics.

Step by step, we will analyze the makeup technique of aging skin for each day.

Everyday make-up is based on masking preparations, for example, foundation or concealer. To hide wrinkles, decorative cosmetics are selected in the same shade, maybe lighter, not darker than the natural complexion.

Makeup artists advise using a corrector to lighten wrinkles, folds on the skin of the face. The product must be applied carefully so that the boundaries of application are not visible.


For dusting, loose powder is used, which contains reflective particles.

After 40 years, the eyebrows should be given special attention. Unkempt eyebrows add age. Thick ones are corrected with tweezers, and in the absence of eyebrows, ladies can use a modern tool: permanent makeup.

Age-related makeup tends to give upward-directed lines to facial features. The eyes and lips in the corners must be visually raised.

For the eyeshadow, use matte warm shades. In the presence of dark pigmentation in the lower part of the eyelids, you cannot use shadows of purple and blue shades.


Black pencil is categorically contraindicated.

Make-up artists in age make-up advise the use of only discreet blush shades of peach, rose. To correct the oval of an age face, darker blush is applied under the line of the cheekbones, and lighter ones - on the convex part of the cheekbone.

Gradually, female lips lose a noticeable contour, their volume decreases, unwanted folds appear around. All these drawbacks must be taken into account when making up lips after 40. In order for the lipstick to last better and longer, make-up artists use a contour pencil, while the stroke line may be slightly higher than the natural contour. The shade of the contour pencil must be combined with the color of the lipstick, it can be a little lighter.




Evening or festive make-up for adult ladies should be brighter and more expressive than everyday.

Young girls are often shy about using red lipstick. And they are right, traditionally scarlet lips are an advantage of age, and they look ridiculous on a young girl.

You need to know some of the nuances of evening makeup.

First of all, for a scarlet lipstick, a perfect background is simply necessary, this is a base that will match the color of the natural skin tone of the face.

An expressive look for an aged woman will be made by the ideal shape of the eyebrows, a neatly applied arrow line around the eyes and two layers of mascara only on the upper eyelashes, the lower ones do not need to be painted so as not to accentuate the wrinkles.


In case of problems with an overhanging eyelid, the use of shadows is not encouraged.

Festive makeup with red lipstick should be perfect and adorn a solid lady.

Its base is flawless lips with a clear contour. This is achieved with a pencil stroke to match the lipstick, the contour is slightly shaded towards the center.

Then, using a brush, apply scarlet lipstick. For greater volume, the lips are powdered and painted again with lipstick.




How to choose cosmetics?

Age makeup should differ from any other in moderation and neat application. He must look expensive, respectable and at the same time imperceptible.

To perform this kind of make-up, use only high-quality stable preparations and only with a finely dispersed texture. According to makeup artists, these products cover the skin with a very thin layer, while the effect of the mask is not observed. Such cosmetics look very natural. The older the lady, the more well-groomed her image, created with the help of makeup. Hence the choice decorative cosmetics we stop only on high-quality, proven and well-known brands.

The cosmetics industry produces many products for comprehensive care for skin after 40 years. These are anti-aging agents that significantly improve her condition. Use an anti-aging line "Capt", Dior. Makeup artists advise anti-aging eye cream to care for the skin around the eyes. Dior Capture Totale Soin Regard Multi-Perfection.




It is very important to choose a color scheme of cosmetics that is most harmonious in tone to a face that has already undergone photoaging. The choice of colors should not be too bright, while they should refresh the natural complexion.

Much importance is attached to masking the changes that occur with age.

So, for example, specks on the face Brown can be removed with a pink concealer (e.g. Bobbi Brown Bisque Concealer).



The foundation is chosen the same tone as the skin or a little lighter. In terms of texture, it is advisable to choose a foundation with a satin effect. It is unacceptable for older ladies to use preparations with gloss; matting agents are also contraindicated. The best choice- loose powder Diorskin Poudre Libre.

In make-up, ladies aged preferably use gentle blush. Menard or "Dior Blush", they should have a fine texture.

In the eyeliner, we stop the choice on the contour. Collistar, which has a sharp-tipped brush that allows you to draw a thin line when stroking. It is recommended to choose shadows natural or pastel colors... The texture should be matte or satin. But pearlescent shadows will only accentuate wrinkles, so they need to be discarded. Palette-five of satin shadows from Dior- this is what you need.

It is preferable to choose lipstick over natural tones, closer to light ones, since dark ones will add age. However, the comparative brightness of lipstick does not hurt, because a pale shade can make a solid lady faceless.

Lip liner C will add volume to your lips ollistar Lip Gloss. It is also necessary to have it in your arsenal.




Refresh your cosmetic bag and then you will succeed.

How to apply correctly?

The application of knowledge of the technique of applying decorative cosmetics for aging skin will help to achieve a good result in visual rejuvenation.

Step-by-step instructions for applying anti-aging makeup.

Step 1 - eyebrow shaping.

Women don't always take their eyebrows seriously, but they can influence a radical makeover. The thickness of the eyebrows ages, their absence makes the face uninteresting. When shaping your eyebrows, stick to the golden mean: well-groomed eyebrows should have a clear line. It is necessary to pluck hairs that are too long, so we raise them to divert attention from the drooping eyelids.


Step 2 - face tone.

First you need to refresh your look with a corrector for the area around the eyes, which has a lifting effect. It will mask unwanted pigmentation in the eyelids and under the eyes.

It is necessary to tint the face after 40 years with the thinnest possible layer. Fading skin requires delicate handling, it is very sensitive, therefore Foundation best applied with clean hands, gentle movements.

Finish the tinting by applying loose powder. It will soften the facial features, give the lady a well-groomed look and fix makeup.



Step 3 - eye makeup.

Makeup artists are very careful in choosing the tone of the pencil or eyebrow shade. Usually it is matched to the tone of the hair. True, there is an exception: the use of black by both blondes and brunettes is strictly prohibited. It would be more correct to use a product in other shades, for example, gray or brown. Use a special pencil for tinting your eyebrows. It has a dry texture and the applied eyebrow pattern is more natural. Some adult ladies use eyebrow contour to draw up their eyebrows. This should not be done, as the texture of this product is too soft, so the brows that have been drawn with it will look unnatural.

Step 4 - lip makeup.

Ladies at the age do not have enough lip volume, it is added by a precisely traced contour line. Raise the corners of her lips, the outlines upper lip exaggerate a little by drawing a little above the natural line. To make the lipstick stay on the lips longer and look natural, shade the contour after application with a pencil from the edges to the center.


Step 5 - blush.

Without blush, makeup after 40 will be incomplete. Apply shades from pink to peach. A very thin layer of blush should be applied over the cheekbones, then shaded. This will give the older face a fresher look.


Makeup artists give some tips on how to apply age-related makeup.

  • It is recommended to apply the tone to the face with your hands, namely with your fingertips. Older women have porous skin, it is well processed only by applying the drug with short, abrupt movements - it is more convenient to do this with your fingers.
  • One of the coloristic secrets of the makeup artist: gray pigmentation is removed with a lilac concealer. Brown spots on the skin are removed by a pink concealer.
  • Check eye makeup on an open eyelid. In age-related make-up, made with a closed eyelid on an open one may simply not be visible.
  • As a rule, after 40, they no longer dye the lower eyelashes, in extreme cases, paint over with mascara a small part of the cilia at the outer corner of the eye.
  • Make-up artists advise to perform eyebrow correction in the form of a comma, round eyebrows in an adult woman look ridiculous. It is more natural to draw eyebrows not with a pencil, but with the help of shadows. The eyebrow contour should be applied with a dotted line, strokes, while there should be no continuous line.


Age-related makeup has several taboos.

  • Age-related makeup does not allow the use of voluminous mascara, older ladies are preferable to use the most common mascara.
  • It is unacceptable to use any mother of pearl. The minimum that is allowed is a small amount of just under the very eyebrow.
  • Makeup artists advise replacing the black color with a softer one, for example, take dark shades of gray or brown.
  • Never go with a reddish brown shade of eyeliner or mascara. This tone emphasizes the redness of the eyes.
  • Blue and purple shades will only enhance the impression of bruises under the eyes.
  • Age makeup never uses orange and light green shades - this is also a ban.

The main thing that distinguishes attractive adult women from their young rivals is elegance and grooming. To achieve perfection in these areas is possible only as a result of many years of work on your image and the experience gained.

In addition to regular visits beauty salon and performing a variety of procedures that preserve beauty and health, for a woman of 40 years old age makeup is of great importance. It is no longer possible, as at 20 or 30 years old, only to emphasize the merits, to place accents or "try on" a new bright image on the occasion of the celebration.

In the foreground is the problem of masking age-related changes. Moreover, for modern woman with normal heredity of wrinkles and dark spots do not pose a great danger, thanks to the latest technologies in the field of cosmetology. There are also no teenage problems with an abundance of pimples. But the skin loses its elasticity. It manifests itself in the form of drooping eyelids, nasolabial folds, "bulldog cheeks". The efforts of decorative cosmetics are aimed at reducing all these disadvantages.

Features of eye makeup

Age-related makeup focuses on the eyes. The lips remain in shadow. Lipstick in natural soft tones, a little gloss (only in the center of the lower lip) is what you need. Bright decor on the lips will only emphasize age. After 40 years, the eyes emit a special light, have an attractive power, make a woman charming. Only bags and bruises under the eyes are upsetting, which at this age already appear in many women.

The principles of age-related eye makeup:

  • Harsh black tones (pencil, eye shadow, eyeliner, mascara) should be replaced with softer, darker brown tones.
  • It is better to exclude the eyeliner (it will not lie perfectly flat on the tired skin of the eyelids). Pencils and shadows, neatly shaded will give expressiveness to the look;
  • Do not choose the red-brown tone of the eyeliner and mascara (they will accentuate the redness of the eyes and create an overworked look);
  • It is necessary to abandon the blue and purple shades (they increase the bruises under the eyes). Bright orange and light green shades are also taboo;
  • A light tonal foundation should be applied not only under the eyes, but also on the upper eyelid, paying special attention to the areas of the inner corners of the eyes;
  • All lines must be ascending. The drooping corners of the eyes, as well as the lips, are capable of "throwing" a lady a dozen years;
  • It is not recommended to apply abundant mascara on the lower lashes. One has only to highlight 1/3 of the cilia in the outer corner of the eye.

Eyebrows deserve special attention

After 45 years, women notice the effects of regular grooming in the form of thinning eyebrows. Intensive growth of hairs stops, bare spots appear (the result of mistaken removal of excess eyebrows), on which hairs do not appear again.

Eyebrows can give expressiveness to the face. In addition, the coarser skin in this part of the face (in comparison with the delicate lids of the eyelids) allows you to confidently apply paint and tattoo.

  • When accentuating the eyebrows, you should create correct shape comma (round eyebrows give grown woman silly look);
  • The outer edge of the eyebrows should not fall below the outer corners of the eyes. The drooping eyebrows create a sad image;
  • For drawing eyebrows, it is better to use shadows, rather than pencil;
  • You don't need to draw a clear, solid line. The eyebrows should be drawn with fine strokes parallel to the natural arrangement of the hairs.

Up to 60 years - there is still time

While watching a video of makeup for a 50-year-old woman, it seems that the work of a makeup artist is the work of an artist on a great work; it is not possible to perform age-related makeup on your own. But, if you know the basic rules for applying decorative cosmetics for your type of appearance, you can achieve the desired result: to rejuvenate your face.

Of course, you will have to reconsider the color scheme of all products, and choose more suitable tones for a face that has undergone photoaging. But at the same time, gloomy dark tones should be avoided, paints should be refreshing, albeit dim.

In addition, you should avoid nacre, which is appropriate in a minimum amount under the very eyebrows.

How to choose cosmetics?

Many ladies after 50 years old sadly notice that their favorite products have ceased to lie down as before. Therefore, it's time to pick up new decorative cosmetics, for example:

  • Cream-based blush (they are more delicate);
  • A tonal foundation with a lighter texture;
  • Blush, in general, can be replaced with powder, which is darker than the main tone;
  • For lip tinting, a soft contour pencil is often enough (it can be shaded over the entire surface, light tinting of the sponges will be enough);
  • Replace eyeliner pencils with shadows and apply them to the contours of the eyelids with a thin brush;
  • Imperfect vision forces you to wear glasses, their lenses often increase imperfections that a woman tries to hide with the help of cosmetics. The eyeshadows should have the lightest base and not gather into lumps, not accumulate in wrinkles.

Age-related makeup can help a woman feel attractive and important in society for a longer time. After all, it is easier for a lady who is confident in her abilities to achieve success in business.

Age-related makeup should be done in such a way as to give the face a healthy and fresh look. It is important for a make-up artist to visually hide all age-related changes with the help of cosmetics, such as pigmentation, mimic wrinkles, a blurred face contour. A make-up that rejuvenates should make a woman elegant and hide the fact that she is already over 55 years old.

Well-known make-up artist Elena Krygina has extensive experience in the technique of making up for adult ladies. We offer you to listen to the opinion of a specialist and learn something new. There is a popular video tutorial on Internet resources, which was shot by Elena Krygina to tell everything about how to properly make age-related makeup. Her mother kindly agreed to become a model. In the video, Elena Krygina clearly shows the technique of cosmetic lifting for women over 55, which can be performed at home.

We have highlighted for you the most important lessons that Elena Krygina talks about:


Basic taboos

Make-up after 50 years must be done very delicately and not make mistakes. In no case should you allow the "mask" effect of a thick layer of foundation and powder. This will only accentuate wrinkles and possible swelling of the face. Also, do not do several at the same time. bright accents so that the make-up does not look vulgar. It is enough to highlight one area: eyes, lips, cheekbones or eyebrows.

In the design of the eyes, preference should be given to blurry and thin lines. You can visually add age to yourself by using too dark and rough arrows. The design of eyebrows must be taken very responsibly, as they greatly affect the whole picture. It is important that there is the correct shape, no extra hairs, and a harmonious color. Brows that are too thin or too wide are prohibited.

When applying blush to an adult lady, the main thing is not to overdo it. A light natural tone can refresh the face, but bright spots on the cheeks will only add a decade. Taboo in our case is dark lipstick for lips, which gives an unhealthy look to the face. For festive events, you can use bright shades of lipsticks, but nude lipsticks are more suitable for every day. This is the peculiarity of age-related makeup.

What do we need

Cosmetics for adult women should be suitable for visual skin lifting and competent correction of facial features. We will be doing a make-up for every day, which can also be called nude. All his strokes should be almost invisible both in life and in the photo. Before the start of the lesson, the cosmetic bag should contain:

  • base for make-up;
  • various proofreaders;
  • tonal basis;
  • sponge for tonal shading;
  • powder of light and dark shades;
  • eyebrow brush;
  • a brush for applying blush;
  • shades of pastel and cold colors;
  • eyebrow pencil;
  • soft eyeliner;
  • eyelash tweezers;
  • blush of calm tones;
  • nude lipstick and contour pencil;
  • powder of natural tone;
  • lip gloss transparent.

The list may seem voluminous only at first glance, but most of the items are likely to have been in your cosmetic bag for a long time.

Learning from examples

Let's take it apart step by step lesson age make-up. This is quite detailed, but also a universal instruction.

Correcting the eyebrows

Correctly selected eyebrow shape can visually slow down a woman's age. Moderate width and neatness of the outlines, color saturation are very important for correction.

Pluck out excess hairs that do not fit into the desired shape. Slightly shorten the length of the eyebrows in order to visually raise the corners of the eyes and achieve a cosmetic lift.

With a pencil a few shades darker than the hair, draw arcs with a small checkmark. Use a brush to blend to achieve a natural look.

Skin preparation

As women age, mimic and deep wrinkles appear on their faces. Excessive dryness and flaking is possible. All these shortcomings can significantly spoil the quality of the tinting. To hide these problems a little, the skin must be prepared. Wipe it with a moisturizing lotion or toner. Then we apply a lifting serum and an anti-aging day cream.

To reduce the puffiness of the eyelids, apply a special cream around the eyes.

Setting the tone

The next step is to apply the base to the face. For the product to fill wrinkles and enlarged pores as much as possible, choose a base based on silicone. It's also a great summer option when your skin sweats more.

Use a light concealer to hide bruises and other skin imperfections. Now you can apply foundation with your fingers, carefully working on each part of the face.

A thin layer of natural powder completes the tint.

Oval correction

With a dark powder, go over the contour of the face, paying special attention to the sagging cheeks. Highlight the cheekbones with the same shade, drawing a horizontal line from the ears to the nose. Thanks to this technique, the face will be more expressive and thin.

Shaping the eyes

For eyes with an overhanging eyelid, the make-up should start by emphasizing the ciliary row. With a soft pencil, draw a thin arrow as close to the lashes as possible. You should not go beyond the outer border of the eye. Point the tip of the arrow slightly upward. You can create a natural nude effect by shading a clear line.

Correctly selected eyeshadow colors can significantly refresh the look of older women and make it younger. The proper light colors predominate, and with the dark it is enough to indicate some accents. Eye color directly affects the eyeshadow palette:

  • Karim eyes all shades of brown are suitable, but it is worth choosing a cold undertone. Lilacs, blues, lilacs and pale greens will also highlight hazel eyes.
  • For grays and blue eyes it is necessary to choose a more yellowish palette: peach, sand, brown, plum shades.
  • Green eyes can be emphasized due to shadows derived from red: lilac, pale pink, eggplant, etc.

The eye shaping is completed with the application of mascara. Try to paint over them as carefully as possible so that sparse eyelashes do not stick together. Bottom row you can not paint so as not to focus on dark circles under the eyes.

Decorating the lips

It is important for older women to pay attention to lip makeup. With a pencil natural color draw the outline (you can increase it by 1 mm).

To raise the corners of the lips, they can be drawn slightly higher than they are located. Thus, a lifting effect is obtained. All lines need to be shaded towards the center of the lips and apply lipstick.

Make-up for every day should be done with lipsticks in nude shades. To add volume, apply a transparent gloss to the middle of the lower lip.

As you can see, the make-up for older ladies has some subtleties. However, thanks to the advice of makeup artists such as Elena Krygina, you can master this lesson without any problems. Start by learning about the basic mistakes to avoid them. Collect all the makeup you need, paying attention to the right eyeshadow matching your eye color. Performing the make-up step by step, you can cope with all its difficulties and achieve the effect of a face lifting.

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Age-related makeup or makeup after 40 years

With age, the skin loses its elasticity, dulls, wrinkles appear. Even if you constantly use modern cosmetics, you can briefly postpone the fading process, but this time should be used in order to master new makeup tricks for women after 40 years.

You can look well-groomed and fresh at any age. The main thing is to know how to properly apply makeup after 40 years. The older a woman is, the more time she should spend on self-care. Whether it's young girls who can afford to go out without a tonal foundation or lightly touch their lips with lipstick - after the age of 40, negligence will only emphasize their age.

Makeup rules after 40 years

Is it possible to master the make-up technique after 40, which is youthful? Of course, some secrets and rules will help here.

Use only proven cosmetics of well-known companies, the quality of which is controlled in serious laboratories, and components that are safe for the skin are used in the manufacture. Hide imperfections of the skin, make wrinkles less noticeable only when used good cosmetics... Cheap shadows bought by chance in a stall are unlikely to match the specified colors, and will crumble. And inexpensive lipstick will roll or spread.

If you have never used blush, then you should reconsider your makeup requirements. Applying anti-aging makeup involves creating a beautiful skin tone. With age, the complexion becomes dull, the skin turns pale and it makes sense to refresh it a little by applying a natural blush to the cheekbones.

Often, red blood vessels appear on the surface of the skin, which are immediately striking. Covering them with foundation will not work. But there is special means(a corrective cream with a greenish tint), which neutralizes unwanted redness and blood vessels become less visible. The correcting cream is applied under the base.

When applying anti-aging eye makeup, pay special attention to the choice of eyeshadow and use lighter shades. It is in the area of ​​the eyes that the first wrinkles appear. How brighter makeup eyes, the more it gives out the age of a woman over 40.

With age, the contour of the lips becomes unclear. And therefore, before applying lipstick, you should carefully draw it with a pencil. The color of the pencil should be slightly darker and the same color as the lipstick. Let's open little secret: you can draw with a pencil not only the contour, but also paint over all the lips, and then apply lipstick on top. In this case, the lipstick will last longer and more evenly.

What to avoid in makeup after 40?

Makeup for any age and type of face has its own characteristics and secrets. What women over 40 do not need to do to get natural and fresh makeup:

Apply a thick layer of foundation. Natural makeup after 40 years - foundation applied in 1 layer. If you get too much, you can blot the excess with a paper towel.

Use eyeshadow with mother of pearl. The eyeshadow should be matte and preferably dry.

Use a colorless lip gloss. It is better if the gloss color is matte.

Use black eyeliner. Alternative option - eyeliner gray.

Get carried away with powder. Use this product only if absolutely necessary. With age, the skin becomes dry, and the need to get rid of oily sheen disappears by itself.

Dye the lower eyelashes with mascara. When painting over the upper lashes, blink a few times - this is enough for a little dye to appear on the lower lashes.

Apply bright blush and rich lipstick.

Pluck eyebrows thinly.

What products should be in a woman's cosmetic bag over 40

BB Cream is a unique product that can replace day cream, foundation and makeup base. This tool is multifunctional. With its help, intensive skin care is carried out. It helps to hide many imperfections, which include closely spaced vessels and wrinkles.

A face corrector with a lifting effector is what an adult woman needs: it will hide imperfections and tighten the skin.

An eye cream that reduces the appearance of wrinkles. You need to choose products that provide intensive hydration, which is necessary for aging skin.

Make-up base, it will fill in wrinkles and make the skin smoother. Thanks to her, the foundation will lay down smoother.

Features of age makeup

How to choose a foundation after 40 years

An important rule: before applying the foundation, the skin must be cleaned and lubricated with a moisturizer 15-20 minutes before applying makeup. As we age, the skin becomes dry and requires additional hydration throughout the day.

Before applying anti-aging makeup, you need to choose a high-quality foundation. The shade should be one tone lighter than the skin so that the complexion becomes fresher - this will rejuvenate the face. The foundation must be water-based and contain a sufficient sun protection factor (at least SPF 10). Bursting blood vessels, age spots, bruises under the eyes and other defects are hidden by first applying concealer. At the end, the skin can be lightly powdered, but do not apply too thick a layer - a mask will turn out on the face, and this will age.

It will not be possible to completely hide wrinkles, however, the correct makeup at 40 requires special work problem areas- folds around the mouth and eyes. Choose a light base for make-up and use small strokes to gently "drive in" the foundation at the location of the fold. This will help reduce the appearance of wrinkles.

How to dye your eyebrows

Make-up for women after 40 years old involves a thorough drawing of the eyebrows. What does this mean? Over the years, the hairs become thinner and lighter, and the eyebrows no longer look thick. It is necessary to accustom yourself to the fact that the eyebrows need to be drawn. How to do it right?

First, create the correct shape. Eyebrow strings are a relic of the past, and thick eyebrows will look untidy. Average thickness is exactly what an adult woman needs. We select an eyebrow pencil to match the main hair color or a little lighter. We comb the eyebrows and draw with neat strokes the missing hairs and places where the hair is thinner and lighter. Then, with the help of a special brush, the eyebrows are again combed and the traced strokes are shaded. This creates the necessary density and the desired shade.

How to paint your eyes at 40

The first wrinkles appear around the eyes, so eye makeup for those over 40 should be applied with extreme caution. Avoid oily eyeshadow right away, which will simply gather in folds and create an unkempt look. Do not use glitter contour pencils in your makeup. Discard pearlescent eyeshadows and too bright shades. Age-related eye makeup should not be bright and flashy.

You can emphasize the eyes with a regular contour pencil in a natural, brown or gray color. Shadows are chosen exclusively dry pastel shades. They are applied in one layer and lightly powdered on top.

Eyelashes are painted in one layer. With age, the eyelids droop a little and thick eyelashes will only aggravate the problem, making the image sloppy. If the eyelashes and eyebrows are not bright enough, you can dye them in the salon, choose a suitable shade.

What color of lipstick to choose for makeup after 40

The formation of fine lines around the mouth requires careful application of lipstick and choosing the right shade. It is best to choose a natural lipstick natural shade matte texture. It is desirable to use a contour, but it is not always appropriate.

If the wrinkles around the mouth are small, then you need to apply a little foundation, affecting the natural contour of the lips, then carefully draw the contour and apply lipstick with a brush. You can apply some foundation on the center of your lower lip.

If the wrinkles are too deep and it is impossible to mask them, then the contour is not used. Apply some natural gloss to your lips.

You also need to be careful with the color of lipstick, because too light tones will make the image indistinct, and dark ones will attract too much attention to wrinkles and will only give out age. Coral and pink colors are ideal.

Makeup for a woman 40 years old step by step

1. Apply the foundation after preliminary preparation of the skin. If necessary, we mask problem areas. It is important to remember that the foundation is also applied to the eyelids and earlobes so that there is no too clear transition boundary.

2. Gently highlight the eyebrows with a pencil and blend the strokes.

3. When choosing eyeshadows, give preference to pearl, light gray, light green, golden, pale pink, mauve, beige and silvery green matte shades. Shadows should not repeat the color of the iris - the eyes are no longer expressive. Use 2 shades: apply a light shade on the upper eyelid from the lash line to the eyebrows, apply a dark shade on the movable eyelid. With a gray or brown pencil, only the lower eyelid is brought in to make the eyes more expressive.

4. Eyelashes are painted with black or brown ink in 1 layer. If you wish, you can use false eyelashes, but it is better to do this in the salon with a good master who will select the optimal density and length.

5. Blush is chosen creamy, because they shade better. Apply them on the area from the bottom of the cheeks to the top and shade very carefully.

6. Apply a foundation around the lips, carefully draw the contour of the lips and apply lipstick with light movements. It is best to wear lipstick with a brush: this way the makeup looks natural and the lipstick lasts longer.

Day makeup at 40

Make-up for a 40-year-old woman is done in soothing colors. You can accentuate your eyes or brighten your lips. Shadows are selected depending on the type of skin, hair and eye color. Dark gray is considered to be a universal shade.

Brown-eyed brown-haired women should pay attention to cold shades of brown, shades with a golden tint or light turquoise.

Light-eyed and fair-skinned women should pay attention to pastel shades (pink, lilac, gray-blue).

For bright brunettes, it is enough to effectively bring their eyes, but you can completely refuse from shadows. The only makeup rule for 40 summer woman- do not use liquid eyeliner. It is better to emphasize the eyes with a dark pencil, applying small vertical strokes. If you decide to use eye shadow, try a combination of gold and pink.

For brown-eyed blondes, the autumn range is suitable: beige, brown, bronze tones and ocher.

Instead of lipstick in daytime makeup, you can use lip gloss in soothing shades.

Evening makeup for a woman 40 years old

The evening makeup of a 40-year-old woman is always brighter than the daytime makeup. It looks more solemn and beautiful, but it also needs to be applied longer. Carefully prepare the skin for the application of the foundation.

As for the choice of shade of shadows, it is important to take into account the type of appearance. Women with fair skin and light eyes in evening makeup should use shades of silver, purple, dark blue.

Swarthy brunettes can wear mocha shades. For red-haired ladies, olive-colored or dark brown shades are suitable.

Age makeup: photo

Makeup for blue eyes after 40 years

Makeup for brown eyes for women 40 years old

Makeup for green eyes after 40 years



Age makeup before and after photos

A woman is beautiful at any age in her own way, properly done makeup can only emphasize natural beauty. After 45 years, along with charm and elegance, natural age-related changes appear.

And, of course, one of the main tasks of a woman is to solve the issue of slowing down the aging process of the skin. To do this, you need to use high-quality anti-aging care products that help you look great. For makeup, this statement is also true - decorative cosmetics should be selected in accordance with the changing needs of the skin.

The epidermis loses its density and elasticity, wrinkles appear and the skin on the face begins to sag, which means that the makeup should visually "lift" the overhanging eyelid and the drooping corners of the lips. At the same time, do not forget about the following point: for those who have stepped over the milestone of 40 years, it is important to maintain an optimal balance of skin moisture, which means that cosmetics should be chosen mainly from the moisturizing series.


Also, after a certain age, some makeup techniques and color palette become irrelevant. A bright visage, acceptable at 20-25 years old, by 45 years old will look at least defiant. Also, an excessive fascination with rich dark tones in this age category will have the opposite effect - it will age a woman, instead of making her younger.

Despite the existing universal rules for applying anti-aging make-up, one should take into account individual characteristics appearance to create a perfect image.

Important points of anti-aging makeup

The rejuvenating effect can be obtained without visiting a beautician, for this you need to make the right accents. Those women who want to look younger than their age should not completely give up makeup. High-quality decorative cosmetics and a calm natural range of colors will help to create an exquisite and elegant image inherent in women in adulthood.


Women over 45, in order not to look older, should avoid such moments:

  • A dense foundation with mattifying properties: it will create an unnatural mask on the surface of the skin and accentuate all wrinkles.
  • Shining pearlescent shadows are highly discouraged, they should not even be used to make evening make-up.
  • You should give up dark shades of lipstick, they will not make you younger, on the contrary, they will visually age.
  • Before applying lipstick, it is necessary to trace the contour with a pencil on a wax base, this will not allow the lipstick to spread and fill in the fine wrinkles near the lips.
  • Women after 45 years of age must perfectly master the art of chiaroscuro - with the help of lighter and darker shades of decorative cosmetics, you can give the face the sculpturality inherent in youth.
  • Particular attention should be paid to the shape of the eyebrows, small thin threads, as well as thick very wide eyebrows should not be. It is recommended to give them a slightly curved look - to "open" the eye.
  • Any contrasting colors can also age.

Several rules of makeup for women 45+

Natural beauty for every day

Done right day makeup never catches the eye and looks very natural.

To carry it out color palette you can choose taking into account the color of the eyes, or you can use calm nude shades that suit almost everyone. All shades of brown are the most versatile.

The presented step-by-step instructions for creating makeup for a 45-year-old woman can be used in the case when it is necessary to do evening makeup. To do this, you should only slightly modify it: take darker eye shadows, draw arrows and apply black mascara to the eyelashes.


To make daytime makeup for women over 45, you need to follow these steps:

  • Cleanse your face with milk or another gentle cleanser.
  • Wipe face with tonic or micellar water.
  • Apply a moisturizer or BB cream to your face.
  • Even out complexion with a lightweight foundation with moisturizing properties, ideally containing reflective particles to create a natural glow to the complexion.
  • Apply concealer to the area under the eyes and gently spread it over the skin with your fingers.
  • Powder your face with loose powder if necessary. After 45 years, wrinkles become more and more noticeable on the face, it is not recommended to use powder under the eyes, so as not to make these age-related changes on the skin even more expressive.

  • With a smile, highlight your cheekbones with a calm peach or beige blush. It is recommended to use a cream-based blush that will spread evenly over the skin and give it extra radiance.
  • Draw eyebrows with small strokes with a dark pencil, comb them with a stiff brush, evenly distributing the color. Optionally, you can fill in the space between the hairs with shadows.
  • Apply a base under the shadow to the entire upper eyelid, preferably using a product with a yellow tint, this will help to mask the redness of the skin.
  • With shadows of a light beige shade, cover the movable eyelid, highlight the fold and the area above it with satin shadows several tones darker than the main color. If done correctly, this technique will help solve the problem of the impending century.
  • Using a brush with a short beveled bristle, highlight the upper and lower eyelids with black matte shadows, filling the space between the eyelashes. For the upper lashes, this can be done from below without closing your eyes. Closer to outer corner the eye line may thicken a little and go up to "open" the eyes.

  • Draw the mucous membrane of the lower eyelid with a soft beige pencil.
  • White pearlescent shadows to make accents in the inner corner of the eyes and under the eyebrows, this technique is especially useful for the makeup of small eyes, as it visually enlarges them.
  • Curl your eyelashes and paint over with brown or graphite mascara.
  • Outline the lip contour with a pencil to match the lipstick or a little lighter, then paint twice with lipstick, blotting the first layer with a napkin.